Work I’ve done
I’ve worked in content design and digital communications across public sector organisations, charities and higher education.
Here are some of the things I’ve worked on:
Introduced content design approaches, including pair writing, content crits and regular user research to inform content decisions
Led a content audit of a large, complex website for multiple audiences, from first-time voters to people running elections
Worked as part of a multidisciplinary team to design and iterate a transactional service for regulated businesses
Designed the organisational style guide for The Electoral Commission
Project managed a large scale website improvement project
Designed and led user research sessions with young people on content about understanding elections
Mentored staff in content design ways of working
Worked on accessibility audits and improving the accessibility of digital content and websites
Introduced content review processes
Established content ownership and governance
Wrote different types of content for different audiences, from landing pages to post poll reports
Case studies
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Improving report writing process
Bringing content design into the process earlier to clarify the audience and make the reports more engaging.
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Content audit of a complex website
8,000 pages. Five very different user personas. A small team and a short deadline.
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Designing the organisational style guide
Creating a style guide that would be used and would support staff in their day to day work.